Business Plan Introduction Sample

HELP! HOW TO MAKE BUSINESS PROPOSAL FOR OUR SCHOOL PROJECT!!!!?

okay… so we are to plan for a business and we chose a travel agency for our group… now we are to make a business proposal… the problem is we dont know how to start it…. could please give us a sample introduction for business proposal for travel agency… PLEEEASE!!!!!! HELP… and if you could… could you also tell us important htings to put on our proposal content and maybe also a sample please… thank you in advance!!!!!

Identify your Mission: e.g “Provides the best and the most complete services in tourism”
Slogan “Your happiness is our happiness”
SWOT analysis:
- Your Strength (Keys to success): company experience, friendly caring staffs, excellent marketing…
- Your Weakness:
- Opportunities: your country is promoting tourism industry (spill-over effect)…
- Threat: growing global competition…
Your products and servces:
-Description: what products and servces you have
-Differentiation: why should customers buy yours, not your competitors’
Finance:
-How much investment is needed
-What is the structure of ownership
-How much sales must be to make profits
Location and facility layout:
-Where the company is located and why (low living cost, good workers)
-How big is facility, how it should be designed
Supply Chain Management
-How to manage your partners (partnering hotels, buses, airplanes): make sure that they deliver excellent services as well (their mistakes can offend your customers –> harm your reputation)
Total Quality Control:
-How to supervise, measure, and ensure high+ consistent quality in services offered to clients (allow your customers to provide feedback, welcome their complaints to improve your business, build a corporate culture of high quality at every level, empower and rewards staffs to solve problems and improve quality)
Market analysis:
-What are your targeted markets (by region, by demographics, by people’s personalities, jobs, status, culture…)
-What are market needs and trends (what each market segment values eg. old people want more luxurious accommodation b/c they can afford it, what is the trend in each segment e.g sophisticated, experience seeking adults tend to choose a certain type of activities or destination)
-Market Growth: speculate the size of each segment in the next 5-10 yrs
Main competitors:
-Who are they
-What are their strengths and weaknesses
Competitiveness
-What makes you better than competitors (better technology, business process, networks of partners …)

Using Sample Plans (part 3 of 6)

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